Marketers Must Prepare For Privacy-Centric Future
4 min read
For digital marketers in Africa, 2024 isn’t just another year; it’s a turning point. With Chrome’s planned third-party cookie deprecation…
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A Deep Look Into The Growth Of MarTech In Africa
4 min read
In recent years, Africa has emerged as a hotbed for innovation and technological advancement, with a remarkable surge in the…
Mobile Phones Are The Next Marketing Frontier
5 min read
Most marketers generally understand what their customers want and need. They also spend a lot of time and energy gaining…
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Why You Need To Get A .Ke Website Today
12 min read
Kenic is one of those businesses that are so utilitarian we forget that we need them. A conversation with the…
Data, The Currency For New Marketing
3 min read
Today data is not just the new oil, it’s the currency. A currency for marketing. Today, marketers have so well…
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What, Why, How Of The CIO EA MarTech Virtual Summit
3 min read
Technology – as we all know – moves at a rapid pace. In fact, there has been more growth in…
3 Things Brands Can Learn From Kenyan Internet Sensation Elsa Majimbo
9 min read
Elsa Majimbo, the 19-year-old Kenyan internet sensation, rose to fame during the global COVID -19 pandemic. With quarantine and self-isolation…
Oracle Helps Unlock Endless Possibilities At The Premier African MarTech Summit
2 min read
Oracle, a leading enterprise software company that offers a range of cloud-based applications and platforms, has signed sponsorship for the…
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Meltwater Playing An Instrumental Role In Informing Marketing Decisions
2 min read
Meltwater’s footprint began to grow in the early 2000s as the company’s operations began expanding throughout Scandinavia, then the United…
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