VIDEO: Driving Digital Transformation in Insurance

Digital transformation can be plugged in to Insurance as well to help in delivering customer driven insurance through better communications.

Digital transformation is the integration of digital technologies into whole areas of the insurance business fundamentally changing how insurance companies operate and deliver value to their customers. This transformation can empower key insurance providers in intelligent customer engagement, open insurance, digital account insights, analytics and compliance.

90% of millennials are becoming key customers in the insurance sector, 72% of customers will tell at least six people about a positive customer centred insurance service, 71% expect a personalized service experience, and at least 9 out of 10 expect a continuous omnichannel experience.

This means that there is space and opportunity for insurance to grow with help from technology. Infobip’s Enterprise Sales Lead for Kenya Doreen Kinja talked of these opportunities at the 2021 Insuretech summit.

Follow as she delves deeper into how technology can be plugged into insurance in order to deliver a more customer-centric approach to Insurance.