So Much Data Anywhere. Is It A Problem?

The data era is well underway, and its scope and impact will be like nothing we’ve ever seen. Data is being created at an unprecedented pace, and customers and partners of every type are seeking modern ways to access, activate, move, store and secure it every day.

Now with this proliferation of data, its handlers can only count on innovations that will help them get the most from their workloads.

A recent hybrid event co-hosted by CIO Africa and Dell Technologies in partnership with Mitsumi exposed how radical customisation, constant experimentation, and novel business models will be the new hallmarks of operation as companies capture and analyse humongous volumes of data.

Truth is, that over the last few years, the volume of data collected has exploded. But how can businesses leverage this data to better customer experience also CX and enhance customer acquisition and retention?

“Reams of data continue to flow from financial transactions and customer interactions, cascading in at unparalleled rates from new devices and multiple points along the value chain,” noted Bernard Wanjau, Computer Specialist & Systems Engineer at Dell Technologies.

He continued that all of these data new information is laden with implications for businesses and their enterprises. Emerging academic research suggests that companies that use this data and business analytics to guide decision making are more productive and experience higher returns on equity than their competitors that don’t.

Think of this, how much data is generated right now with sensors embedded in process machinery that collect operations information and scan social media applications or use location data from smartphones to understand customer buying habits. Data exchanges may be networking your supply chain partners, and employees could be swapping best practices on corporate wikis.

Over time, data will become a new type of corporate asset that will cut across business units and function much as a powerful brand does, representing a key basis for competition. But with this opportunity arises trouble! The problem of cyber security or the lack of it.

All thanks to Delll Entreprise Solutions, companies can now rest assured of a secure data set. Dell prioritises top applications and /or the data sets to protect, starting with the core sets and building from there.

It offers adaptive compute that has Multi Vector cooling, Direct Liquid Cooling and the Leak Sense. These ensure the advanced thermal airflow pathways within the server,uses heat removal capability to absorb and remove heat and in the event of a leak, the iDRAC will detect and alert.

“Collecting data is important, that much is true, but if too much data is collected, processes can become complicated and convoluted very quickly,” said Martin Thuku, Storage Solutions Specialist at Dell EMC. “Dell provides visibility on the floor.”