#CIOBreakfastSeries: Infobip OMNI aims to improve enterprise customer engagement

Cloud communications provider, Infobip’s product; OMNI, an omnichannel enterprise messaging solution, helps companies improve enterprise customer engagement by bringing key communications channels into a single platform.

This was stated by Robert Steiner, Omni Product owner, Infobip, during a CIO East Africa Breackfast series event, held at the Radison Blu Hotel, Nairobi, Kenya.

Steiner said, “Infobip OMNI brings all key communications channels – SMS, email, chat apps (including Viber, Facebook Messenger, and LINE), voice, and push notifications – into a single platform that offers a high-volume, two-way enterprise customer engagement solution.”

Per Steiner, OMNI enables companies to create seamless user experiences across channels, easily connecting with the CRMs of enterprises to ensure the right message is delivered at the right time, and using the right channel. The heart of Infobip’s OMNI is its built-in support for failover and custom workflow curation, giving businesses the tools they need to build smooth interactions with consumers with diverse preferences, habits and levels of access.

“The solution comes with powerful automation options, rich workflow and campaign builders, and state-of-the-art reporting and analytics, available over APIs, web portal or in an on-premise, hybrid cloud installation,” Rachel Njiru, MD, Infobip, said.