PwC Banking On A New Technological Approach To Ensure Quality

PwC is one of Kenya’s leading professional services firms focused on providing audit and assurance, advisory and tax services. The company’s primary strategic goal is to create value for clients and deliver a competitive advantage to their operations.

PwC is the second biggest of the Big Four professional services firms, which are Deloitte, KPMG and EY. In 2018 its global revenues were $41.3bn and it employed nearly 251,000 people worldwide. The company’s main business is split into assurance (which includes audit), deals, tax, and consulting.

The market leaders strength has traditionally been in audit, having worked with 429 of the Global Fortune 500 companies. To further reinforce their prospects on an international, as well as local scale, PwC is now developing a strategy that harnesses the power of new technologies, to ensure quality of their services.

The new strategy, is called the New Equation. Today PwC unveiled The New Equation, PwC’s landmark global strategy which responds to fundamental changes in the world, including technological disruption, climate change, fractured geopolitics, and the continuing effects of the COVID-19 pandemic. The New Equation is based on analysis of global trends and thousands of conversations with clients and stakeholders. It builds on more than a decade of sustained revenue growth and continued investment. The New Equation focuses on two interconnected needs that clients face in the coming years.

“PwC’s number one priority is to deliver quality on the African continent, the new equation is a new opportunity for us to demonstrate our commitment to quality,” said Dion Shango, the CEO of PwC Africa. “Deployment of tech will be streamlined to ensure quality, we see tech as an opportunity to amplify our ability to cover larger data sets,” he continued.

PwC will continue its strategy of being human led and tech powered. It will continue to rapidly expand its use of cloud, artificial intelligence, technology alliances, virtual reality and other emerging technologies to deliver insight and drive competitive advantage for clients. In addition, PwC is accelerating the deployment of technology products, supporting seamless collaboration and enabling its people to automate processes. These products and automations will transform the client experience and allow new insights and value to emerge.

As a result of technological advances, Innovation from companies such as PwC are giving life to ideas that were never given an opportunity to soar. The positive impact of technology on society is bringing change and helping mankind to reach newer heights, in a world that has recently been stifled by the arm of COVID-19.