Nigerian Startup, Orda, Raises $1.1 Million Pre-seed Funding for Expansion

A Nigerian restaurant management startup, Orda, has raised a pre-seed funding round of $1.1 million to accelerate its growth and expand across the continent.

Techstars – Boulder, Magic Fund, Hustle Fund, Norrsken Foundation, Microtraction, DFS Labs, Oxford Seed Fund, Enza Capital, and Agrolay Advisors, as well as Ire Aderinokun, Jesse Ovia, Ademola Adesina, and other angel investors, participated in the pre-seed round.

The company plans to accelerate its growth and expand across the continent.

Orda is a cloud-based restaurant management system that was launched in 2020 with the goal of providing a single operating system to run African eateries. The Lagos-based firm has partnered with a number of well-known African and international restaurants, including Barcelos, Eric Kayser, Johnny Rockets, and Ofadaboy, since its inception.

Orda has developed a full-stack strategy to help small to medium-sized food enterprises integrate local payments, logistics firms, inventory management and business analytics. It claims to be the continent’s first technological
solution that allows restaurants to accept and process all in-store, website, social media, WhatsApp, Jumia Food, Glovo, and Bolt Food orders from a single, simple interface.

Restaurants in Nigeria and Kenya can use the startup’s cloud-based technology right now. As Orda currently processes thousands of weekly transactions, its Gross Merchandise Value (GMV) has been increasing at a rate of more than 15% every week.

Orda’s CEO, Guy Futi, said the team has maintained striving to solve the genuine pain points of chefs, caterers, and small restaurants when asked about the technology’s inspiration.

“From that Orda grew. Before Orda, a small food business owner could spend up to four hours a day reconciling transactions while trying to figure out losses. We looked to alleviate that burden. In the process we noticed that food business owners were not fully integrated with local payment solutions, online sales channels, and logistic providers. This made their operations even more difficult,” he said.