Ajua Launches Janja: A CX Solution Connected To Social Media

Ajua, Africa’s leading integrated customer experience company has launched Janja, an AI chatbot that helps businesses share products with their customers while enabling social media payments across their preferred social channels. This includes Whatsapp, Facebook, and Instagram Messenger just to name a few. Janja will also enable businesses to speed up the purchasing process for their customers by allowing them to accept payments directly on social media.

Speaking during the launch of Janja, Teddy Ogallo, Ajua VP of Product, Merchant Services said, “Janja will give businesses across Africa an accessible set of tools. This will help them increase their market reach, receive secure payments on mass reach platforms like WhatsApp and automate customer issue resolution and feedback collection. Businesses across Ajua’s African markets will now be able to access WhatsApp business API in minutes, upload their products, catalogues of their products and services, and start enjoying an enhanced interaction with their customers straight from their mobile devices.”

The launch was an intimate event held at Capital Club East Africa for Ajua’s customers who will be granted early access to Janja. However, even though the early access period remains exclusive to Ajua’s customers as of now, the company will allow signups for future customers who will be granted access at a later date.

With Janja, businesses can now incorporate Artificial Intelligence (AI) and Machine Learning (ML) into their customer experience programmes without having to write a single line of code. They will be able to increase their reach by removing barriers to accessing their services by serving customers through the most popular mass reach platforms across the world.

With the world becoming one big increasingly competitive market, customers have plenty of options and are spoilt for choice. Only the agile will survive. The rapid pace at which many industries are embracing digital transformation within several industries has also caused a ripple effect. Businesses now have to keep up with customers who are now used to self-service and have grown accustomed to shorter waiting times. The latter means if you keep your customers waiting, they will move on and you run the risk of losing them altogether. Studies have shown that 90 per cent of customers who are dissatisfied with your customer experience simply won’t come back. Keeping them on hold for minutes on end won’t cut it.

Janja allows a business to serve its customers round the clock with instant answers to inquiries. It is designed to support the seamless handover from bot to human customer support agents. In addition, Janja facilitates multiple payment options on social media platforms without the customer ever having to leave the app.