Buyers to acquire new Lumia devices cheaply after Microsoft, Jumia deal

A partnership between Jumia and Microsoft will see the latest two Lumia smartphones, the Microsoft Lumia 435 and Microsoft Lumia 532, offered at a discounted price of Kshs 8,700. The phones launched today are now available in Kenya for Kshs 10,200 and Kshs 11,750 respectively.

But through the deal between Microsoft and Jumia; which for the first time allows people to purchase Lumia devices online via Jumia. The Lumia 435 and Lumia 532 can be bought for Kshs 8700. The devices are available in black and white countrywide across Kenya.

With the developing online shopping culture, and to make the Lumia device experience available to as wide an audience as possible, Microsoft Lumia smartphones are now available on Jumia, the online e-commerce platform in Africa.

“Statistics shared by Communication’s Authority of Kenya (CAK) indicate that the total number of data/internet subscriptions grew by close to six percent, and now stand at nearly 15 million. This is clear indicator that people in Kenya are using the internet more and more every day. The trend provides a great opportunity for Microsoft to partner with a leading online sales channel, Jumia, to offer people an alternative, convenient and safe option to purchase our devices,” noted Mariam Abdullahi, GM, Microsoft Mobile Devices Sales, East Africa.

“We are looking forward to building a long-term and successful relationship with Microsoft. Kenyan consumers will appreciate getting great prices and knowing that the quality of their Lumia devices is guaranteed. Being the online launch pad for Microsoft in Kenya will enable both of our brands to reach new customers and provide them with a great customer experience,” said Parinaz Firozi, MD, Jumia Kenya.

The Lumia 435 is the most affordable Lumia yet, with core smartphone features, the best Windows Phone experiences and access to the latest apps.

The Lumia 435 opens up the Windows Phone experience to even more people, while Lumia 532 is a powerful quad core smartphone that builds on the success of the Lumia 530.

With a premium layered design, glance screen, front facing camera and more memory, the Lumia 532 enables people to achieve their goals with the best of Microsoft’s experiences:

“The Microsoft Lumia 435 and Lumia 532 show our commitment to bring Windows smartphones to as many people as possible. Both devices are fantastic for those moving to a smartphone for the very first time”, notes Patrick Henchie, head of product, Microsoft Mobile Device Sales, Sub-Sahara Africa.

All devices purchased from Jumia and all other authorised dealers in Kenya will have a 12-month warranty program, and owners can also take up insurance for their respective devices through Kenya Orient Insurance.